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High-Profile Italian Delegation Visits University of Wollongong 0

People in Sydney, Australia are always willing to learn and they have shown this amazing quality time and time again. Sydney business students once against showcased their willingness to learn after a recent delegation in one of the top business schools in the area. Students are now hoping for more lectures and events to come.

The University of Wollongong recently opened its doors to a high-powered delegation of Italian corporate financial officers and accountants. These individuals have come to Australia to promote a plan to grow Sydney through quality products and trading. Needless to say, the event was a success in introducing two economies with one another.

UOW Deputy Vice-Chancellor (Global Strategy) and Professor of Economics Professor Alex Frino was one of the main proponents during the event. He invited the Destination Australia delegation to University of Wollongong’s Sydney Business School campus at Circular Quay on Monday. During the event, those in attendance were presented with ideas and knowledge regarding the Italian-Australian trade route and what it could mean for the future.

The visiting delegation was comprised of around 60 entrepreneurs led by the guidance of Dr. Giovanni Parenteil who is the president of the top brass Italian accounting body Associazione Internazionalizzazione Commercialistied Esperti Contabili. It was like a Sydney business park for the attendants as they were able to absorb quite the learning from the well-experienced delegation.

One of the major topics of the delegation was about the major trade imbalance in favor of Italy that had developed during the past years. The Sydney business students also discovered that some of the top exports in Australia include motor vehicles and a slew of luxury goods. Meanwhile, Australia is a top distributor of commodities like wool, coal and wheat to Italy.

“Before 2012, Australians selling goods to Italy could expect to export some $A1 and $1.5 billion worth of goods.  But that all changed in 2012, when exports to Italy slumped to around $A600 to $A700 million and it has never really recovered’” Prof Frino said.

Hopefully, the delegation’s visit was just the first of many cooperative outreaches between Australia and Italy. These two economies are starting to grow more and more each year. By introducing students to the concepts of the Italian-Australian trade early on, the nations will be able to promote a healthy growth and synergy between their business sectors. This could in turn lead to the development of more projects in the near future.

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Getting Ahead 0

To get ahead of the competitors and to grab as much of the target market as they can, businesses need to employ the use of various ads. One of the most effective ads that they can use is video for businesses. Apart from being entertaining, these video ads can also be informative with regards to detailing a company’s offering.

Advertisements have evolved over the years. And thanks to the advancement of technology, it is now easier to gain more profit and let more people know more about one’s product or service. And among the many marketing strategies, a video for businesses is the most powerful. In fact, survey says that more than 80% of marketers say that videos are the most necessary part of their marketing strategy because it boosts their businesses. But how exactly does a video help?

1. It makes the audience more engaged.

Visuals play a major role in capturing the attention of anyone. That said, videos created by professional corporate videographers have more ability to convey a story and awaken the interest of anyone who sees it compared to print and radio ads.

2. It explains everything that the consumers need to know.

Since videos can easily grab the attention of the consumers, businessmen can use this opportunity to provide helpful pieces of information while igniting their emotions at the same time. Through this, people will know more about what a company is offering, if they are launching a new service or a product, and they will also be informed about how the product or service can benefit them.

3. It builds trust.

In order to grow a relationship or a business, trust is very important and what better way to establish the consumers’ trust by considering making a video for businesses. By informing the public of what the product or service can do to them, businessmen will be able to make their target market more

3. It increases ROI.

Making a corporate video may not be the easiest task. Even so, it pays off to a greater extent. As a matter of fact, statistics show that more than 80% of business owners point their fingers at their corporate videos as the cause of the increase in their ROI. Thanks to the talented cinematographers from reliable marketing firms like the ones in Sydney, businessmen will have compelling videos to present their target market to make their companies known all the more.

There are many strategies to grow a business but truth be told, business owners are more into solutions that pay off big time as it saves them more time, effort, and money. To achieve such result, businessmen should consider making videos for their businesses like the corporate video Sydney agencies have to offer.

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